@article{oai:chuo-u.repo.nii.ac.jp:00017927,
 author = {三浦, 俊彦 and ミウラ, トシヒコ},
 issue = {5-6},
 journal = {商学論纂},
 month = {Mar},
 note = {application/pdf},
 pages = {157--193},
 title = {情緒的価値（非機能的価値）創造のブランド戦略 ──理論と事例──},
 volume = {64},
 year = {2023}
}